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SEMRush
  • How to track AI Overviews with SemrushAI Overviews are growing and impacting SEO campaigns. Learn how to track AI Overviews with Semrush.
  • Google Search Console: the ultimate guide for 2026Learn how to properly set up GSC + use it to spot site issues and areas for improvement.
  • SEO content: A complete guide for search and AISEO content now has three audiences: users, search engines, and AI. Follow this five-step workflow to create pages that rank and get cited.
  • SEO strategy in 2026: how to build one (+ free workbookCreate a modern SEO strategy that earns qualified leads across search and AI answers. Get a free workbook to make the six decisions that matter.
  • SEO for a new website: A sequencing guide for your first 90 daysSEO for a new website is all about sequencing. This guide covers what to do before and after launch, plus how to show up in AI answers like ChatGPT.
  • How to do prompt research for AI SEOLearn a repeatable process for prompt research that shows where your brand competes and where it doesn‘t.
  • AI keyword research: How to use free chatbot toolsWe tested 5 free chatbots for AI keyword research. See how they performed and how to validate their suggestions with real search data.
Robbie Richards
rankxl
Matthew Woodward
Marie Haynes
kaiserthesage
Webmaster World
Distilled
Yoast
  • The SEO Update by Yoast – September 2026Join Carolyn Shelby and Alex Moss for the latest SEO insights that matter. The post The SEO Update by Yoast – September 2026 appeared first on Yoast.
  • The Page 2 Podcast: What SEOs must know to get chosen by AIIn the latest episode of The Page 2 Podcast, Alex Moss explored what it takes for brands to be selected by AI agents. The post The Page 2 Podcast: What SEOs must know to get chosen by AI appeared first…
Go Fish Digital
  • Borrowed Brilliance: Three Industries Destination Marketers Should Be StudyingBy Amy Boek Borrowed Brilliance: Three Industries Destination Marketers Should Be Studying Right Now Earlier this year, I argued that destination marketers need to stop looking exclusively at other destination […] The post Borrowed Brilliance: Three Industries Destination Marketers Should…
  • How to Build an Ecommerce Paid Media BudgetA framework for eCommerce paid media budget allocation by revenue stage, including the 70/20/10 model, channel splits, and when to reallocate. The post How to Build an Ecommerce Paid Media Budget appeared first on Go Fish Digital.
  • ChatGPT Ads Are Here: What Marketers Need to KnowLearn how ChatGPT Ads work, how targeting and context hints differ from paid search, and how marketers can test the new advertising channel. The post ChatGPT Ads Are Here: What Marketers Need to Know appeared first on Go Fish Digital.
  • Why AI Gets Your Brand Wrong (And How To Fix ItBrand perception is not what it used to be. To illustrate the point, we ran a simple test. We asked Google’s AI Mode, “What snack keeps your milk from getting […] The post Why AI Gets Your Brand Wrong (And…
  • How to Diagnose Whether AI Actually Recommends Your Brand (Step-by-Step GEO AuditYou did everything right for classic SEO: targeted the right keywords, earned solid backlinks, and kept your technical setup clean. Yet when a buyer asks an AI assistant what to […] The post How to Diagnose Whether AI Actually Recommends…
  • Why Digital PR Matters in AI Search EcosystemsYour website is no longer the only place people learn about your brand. In AI search, it may not even be the first. A potential customer can ask ChatGPT which […] The post Why Digital PR Matters in AI Search…
  • How to Optimize Product Discovery in Social Commerce“TikTok made me buy it” is shorthand for losing an argument with an algorithm. It’s why Stanley tumblers sold out overnight, why The Pink Stuff became a fixture in millions […] The post How to Optimize Product Discovery in Social…
backlinko
  • 7 Website Marketing Strategies for 2026Website marketing in 2026 no longer works the way it used to. Traditionally, it meant promoting your site to attract visitors and turn them into customers. Your website is still central. But much of the customer journey now happens beyond…
  • Brand Mentions in 2026: How to Earn and Track Them Across the WebYou can have an impressive website, great content, and a seamless user experience. But you might still be invisible to search engines and AI tools. That’s because Google and ChatGPT don’t just look at your website. They also look at…
Portent
Local Search
GSQi
  • How To Find And Organize AI Mode Queries Via the Search Analytics API, Analytics Edge, and Claude CoworkLast week Barry published an article about AI Mode data being surfaced in Google Search Console in the performance reporting. It’s super interesting to see that data and there are some fun things you can do to try and decipher…
  • Reddit’s AI Translations Finally Drop Heavily In Google And AI Search With The May 2026 Core Update and June 2026 Spam UpdateReddit’s recent post about fighting spam was a bit suspect to me timing-wise, so I dug into the search visibility of its AI translations again. And yep, they finally starting dropping in Google and downstream in AI Search platforms like…
  • Surging in ChatGPT, Dead in Google – The curious case of a YMYL site with no search visibility in Google, but cited like crazy in ChatGPTDoes this case prove you can perform well in ChatGPT without strong Google rankings or does it prove you still need strong organic search performance? Follow me down the rabbit hole to learn how a YMYL site is being cited…
  • Core Roars Back – Interesting Cases and Findings From Google’s May 2026 Broad Core UpdateNot long after the March 2026 broad core update completed, we had another core update to deal with. And this one was much more powerful than the March update… The May 2026 broad core update started rolling out on May…
Stone Temple
SE Round Table
  • Google AI Overviews Pushing Searchers Into AI Mode, Drops Show More ButtonGoogle Search is testing pushing searchers into AI Mode from the AI Overview by default, without having to click the "Show more" button. The new AI Overview experience that Google is testing shows a much fuller AI answer, like you'd…
  • Daily Search Forum Recap: August 28, 2026Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. A first, Google won't enforce a spam policy within the European region...
  • Search News Buzz Video Recap: Google GoTo Parameter Fight, PDFs Go Missing In Google, SEO For AI Responses & Google and Microsoft Ads NewsAnother week, more volatility within the Google Search results. Google is also swapping out direct links to go-to URL redirect links in its search results to protect...
  • Google Ads Book Buttons Expand To Search & Performance MaxGoogle is expanding the book button through Reserve with Google partner integration to Google Ads Search and Performance Max campaigns. Previously, I believe, this was only available on Google Local Service Ads and maps ads.
  • Google Announces Search Updates For Transparency, Actionable Updates Get Blog PostsGoogle's John Mueller said Google "primarily" announces search updates to provide "transparency for site owners." He added that when Google publishes blog posts, updates policies, and help center documentation, that is an actionable announcement site owners could use.
  • Google Preferred Sources, Tailor Your Feed & Search Profiles Are DifferentGoogle has two, well, maybe three, features that are being confused as one. The preferred sources, the tailor your feed and also search profiles. All kind of customize what you see across Google Search features including Google Search, AI Mode,…
  • Google Alcohol Advertising Policy Update On September 30Google will be updating its alcohol advertising policy on September 30, 2026. The update "revises country-specific guidelines, expands allowed advertising locations, and provides clearer details on specific advertiser requirements and responsibilities," Google wrote.
Search Engine Land
Google Blog
  • Update to the Site Reputation PolicyIn 2024, we introduced our site reputation policy to stop a practice where third-party content is published on a trusted website just to exploit that site's good reputation to rank higher in Search. This practice hurts search quality, and creates…
MOZ
SEJ
  • Judge Questions Google AI, Spam Update Fallout – SEO Pulse via @sejournal, @MattGSouthern NewThis week’s SEO Pulse covers Google’s AI publisher dispute, spam update fallout, the GEO debate, AI citation gaps, and ChatGPT’s Reddit behavior in search. The post Judge Questions Google AI, Spam Update Fallout – SEO Pulse appeared first on Search…
  • How To Add Google’s Preferred Sources Button To Your Website via @sejournal, @vahandevAdd Google's Preferred Sources button with the standard embed, a configurable WordPress widget, or a deeplink. The post How To Add Google’s Preferred Sources Button To Your Website appeared first on Search Engine Journal.
  • AI Isn’t Killing Marketing Accountability, It’s Exposing Who Never Had It via @sejournal, @gregjarboeWhen Meta's ad AI altered approved creative without warning, it exposed a deeper problem: marketing teams rarely define who owns AI mistakes after sign-off. The post AI Isn’t Killing Marketing Accountability, It’s Exposing Who Never Had It appeared first on…
  • WebMCP Connects AI Agents To Actions Inside Websites via @sejournal, @MattGSouthernOpenAI, Shopify, and Cloudflare are putting WebMCP into live products, giving AI agents a structured way to use websites without relying on visual clicks. The post WebMCP Connects AI Agents To Actions Inside Websites appeared first on Search Engine Journal.
  • AI Is Changing Website Security. Here’s What SEO Teams Should Know via @sejournal, @vahandevMore than 100 organizations, including OpenAI, Google, and Microsoft, urge governments and website owners to prepare now for escalating AI cyberattacks. The post AI Is Changing Website Security. Here’s What SEO Teams Should Know appeared first on Search Engine Journal.
  • Google Answers If Updates Come With Actionable SEO Signals via @sejournal, @martinibusterGoogle explains why a named update can shake up rankings without giving affected site owners anything specific to act on. The post Google Answers If Updates Come With Actionable SEO Signals appeared first on Search Engine Journal.
  • Google Updates Site Reputation Abuse (Parasite SEO Policy via @sejournal, @martinibusterGoogle is replacing site reputation abuse manual actions in the EEA with a system that can rank affected site sections independently. The post Google Updates Site Reputation Abuse (Parasite SEO Policy appeared first on Search Engine Journal.
New
  • Judge Questions Google AI, Spam Update Fallout – SEO Pulse via @sejournal, @MattGSouthernThis week’s SEO Pulse covers Google’s AI publisher dispute, spam update fallout, the GEO debate, AI citation gaps, and ChatGPT’s Reddit behavior in search. The post Judge Questions Google AI, Spam Update Fallout – SEO Pulse appeared first on Search…
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